Let’s look at these rules. First and foremost when you buy a burger at a fast-food restaurant, have they ever asked you to buy another burger?Or, when you bought fries… have they ever asked you to buy another order of fries?Of course not!Because “more of the same” doesn’t just mean more of the same type […]
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I recall a few years back Fiverr was under fire for having gigs where you could buy fake testimonials.
Sadly, there was no shortage of buyers. Why wouldn’t there be? On the surface, fake testimonials are probably the easiest way to instant credibility that money can buy. Unfortunately, when you’re new on the scene, perhaps with a fresh offer with no testimonials, or with zero presence on the market, you may feel the need […]
Overwhelming. At this point, most people just give up. However, some start looking up to other people who have already done what they want to accomplish. You need to use caution when you do that. First, you need to internalise your capability to achieve your goal. How? The advice most people will give you is […]
Scarcity is a powerful motivator – the less there is of a thing, the more that thing is worth, right?
It only works when it’s believable. A big part of it is that your audience needs to know beyond a shadow of a doubt that you’re going to stick to your guns. It may take a while to establish that sort of reputation. But once you do, you’ll see a steady conversion increase whenever you […]
.. which basically means you take a fault that your product has and you admit it, right upfront. It can increase your sales massively, no matter what it is you sell, create, or help people with. The #1 thing that most people get wrong with this concept is they use it in the wrong context. […]
If a pilot wanted to fly you in their underwear, technically they could legally do it! See, in the old days, pilots wore whatever they wanted. As long as they looked somewhat presentable. Back then, things were also way different when it came to travel. The passengers had a clear view of the flight crew […]
Lucidx is pleased to announce an expansion of our services. As well as continuing with our current Amazon consulting services, we now offer e-commerce help off Amazon, including Shopify store optimisation, website design, social medial marketing and lead generation. Call 07830 129686 for more details. The digital marketing services you need to grow your business […]
Managing Your Online Reputation As a car dealer you already know Autotrader is the ultimate marketplace for selling new and used cars, but maybe you don’t know much about the pilot program they rolled out nearly three years ago. Even though they are the most trustworthy magazine and website when it comes to people buying […]
What Are Citations? When your business name, address and phone number (NAP) is mentioned on local directories such as Yelp, Yell, and Scoot, it is known as a citation, the local directory does not require a link from your website. The Yell directory is an excellent example of a citation, it lists the company details […]