Fast food upsells are probably some of the best you’ll ever see in the world.
Let’s look at these rules. First and foremost when you buy a burger at a fast-food restaurant, have they ever asked you to buy another burger?Or, when you bought fries… have they ever asked you to buy another order of fries?Of course not!Because “more of the same” doesn’t just mean more of the same type […]
What Is Your Reputation Marketing IQ?
Take this FREE Quiz to find out. Once completed, you will have the power of knowing exactly where your strengths lie and where there might be room for improvement so that you can take actionable steps towards improving your brand’s online reputation. And because it’s automated, it takes just 60 seconds from start-to-finish! Go here […]
I recall a few years back Fiverr was under fire for having gigs where you could buy fake testimonials.
Sadly, there was no shortage of buyers. Why wouldn’t there be? On the surface, fake testimonials are probably the easiest way to instant credibility that money can buy. Unfortunately, when you’re new on the scene, perhaps with a fresh offer with no testimonials, or with zero presence on the market, you may feel the need […]
You set a huge goal for yourself, and when you look at it, it feels unrealistic.
Overwhelming. At this point, most people just give up. However, some start looking up to other people who have already done what they want to accomplish. You need to use caution when you do that. First, you need to internalise your capability to achieve your goal. How? The advice most people will give you is […]
Scarcity is a powerful motivator – the less there is of a thing, the more that thing is worth, right?
It only works when it’s believable. A big part of it is that your audience needs to know beyond a shadow of a doubt that you’re going to stick to your guns. It may take a while to establish that sort of reputation. But once you do, you’ll see a steady conversion increase whenever you […]
There’s a marketing concept called “damaging admission”.
.. which basically means you take a fault that your product has and you admit it, right upfront. It can increase your sales massively, no matter what it is you sell, create, or help people with. The #1 thing that most people get wrong with this concept is they use it in the wrong context. […]
Did you know… there really aren’t any laws which force airline pilots to wear uniforms?
If a pilot wanted to fly you in their underwear, technically they could legally do it! See, in the old days, pilots wore whatever they wanted. As long as they looked somewhat presentable. Back then, things were also way different when it came to travel. The passengers had a clear view of the flight crew […]
New Digital Marketing Services Live!
Lucidx is pleased to announce an expansion of our services. As well as continuing with our current Amazon consulting services, we now offer e-commerce help off Amazon, including Shopify store optimisation, website design, social medial marketing and lead generation. Call 07830 129686 for more details. The digital marketing services you need to grow your business […]
The Secret To Increasing Sales For Your Car Dealership With Reviews.
Managing Your Online Reputation As a car dealer you already know Autotrader is the ultimate marketplace for selling new and used cars, but maybe you don’t know much about the pilot program they rolled out nearly three years ago. Even though they are the most trustworthy magazine and website when it comes to people buying […]
Why Citations And Reputation Management Are Critical To Your Business’s Success.
What Are Citations? When your business name, address and phone number (NAP) is mentioned on local directories such as Yelp, Yell, and Scoot, it is known as a citation, the local directory does not require a link from your website. The Yell directory is an excellent example of a citation, it lists the company details […]